#AmericanCars

We finish up our Rare Rides Icons coverage of the AMC Matador today by spending some time abroad. The Matador maintained a few different passports as it donned new branding and nameplates for its various international adventures. And unlike many domestic cars of the period, AMC saw sales success when its midsize arrived in other markets.

Today’s Rare Ride was a single-year offering at Buick; it came and went in 1958. As General Motors reworked its large car offerings that year in response to styling changes at one of its biggest competitors, it reintroduced a historical nameplate at Buick: Limited.

We left off in Part II of our AMC Matador coverage during the model lineup’s second year on the market. The Matador was working overtime by 1975, as AMC marketed their largest car to the intermediate and large car buyers. Unfortunately, things only went downhill from there.

AMC introduced its new Matador lineup into the very competitive intermediate (midsize) car market in 1971. It was a time when the company was making advances in build quality, streamlining, and an industry-leading all-encompassing warranty. And though the Rebel by any other name was selling decently, it wasn’t grabbing market share as AMC expected. Especially lackluster were sales of the Matador Coupe, a body style that was the top seller amongst its domestic competitors. As 1974 approached, AMC prepared to make some big changes to Matador, and introduce an all-new two-door.

Historically speaking, the handicap accessible vehicle market in North America was catered to by aftermarket companies, who’d convert standard passenger vehicles (usually larger vans) to be accessible. But in the early 2000s, a couple of entrepreneurs had a new idea: A commercial vehicle designed from the get-go as accessible. Let’s talk about the Vehicle Production Group, it’s a bit of a wild ride.

The American Motors Matador line was many things to many people during its run from 1971 to 1978. Built domestically and abroad, Matadors occupied more than one size class, a broad range of price points, and were even dressed in fashionable luxury garb for a while. Come along as we explore the world of Matador.

Today’s Rare Ride is presented to you because I saw one in traffic on Wednesday. Unsure what the three-wheeled thing I saw was, I gave a vague description to Twitter and was informed almost immediately that what I’d seen was a Vanderhall Venice. Let’s learn some three-wheel car-bike things.

Today marks Part III and a conclusion to our series on the 2003 Studebaker XUV. We’ve covered the truck’s announcement and immediate lawsuit action from General Motors, who were not keen to let something so similar to the Hummer H2 enter production without a fight. We join the action post courtroom.

We introduced the Studebaker XUV in Part I of this series, a concept SUV for which Avanti Motors was immediately sued upon by GM upon its debut. Barred from producing any H2-esque vehicle, their chairman thought up a way to differentiate the XUV in the marketplace: Make it “feminine!”

In part five of our six-part series on the Studebaker Avanti, I mentioned a concept the company debuted in the early 2000s, the XUV. A Big Tough Truck styled almost-just-like the crazy popular Hummer H2, consumers weren’t the only party to take notice. Let’s talk lawsuit.

In the last installment of our Studebaker Avanti series, it seemed after four decades the Avanti was finally deceased. Stretched and pulled beyond recognition, the Avanti ended up as a Camaro and then a Mustang, and suddenly wrapped its Mexican production in 2006.

But there’s more!

In our last entry of the Studebaker Avanti series, things were at a low point. In the late Eighties, Avanti Motors Corporation was renamed AAC Inc., and the oft-edited Avanti coupe and convertible models were joined by a new luxury sedan. After the sedan failed to bring new customers to Youngstown-based AAC, operations shut down in 1991.

But after a few years, a familiar face returned to rescue Avanti.

We return with more Studebaker Avanti history today after the first three chapters brought us through the mid-Eighties and the first bankruptcy of the Avanti Motors Corporation. AMC built the Avanti as a standalone model since Studebaker ended its production in 1964.

We rejoin the action in a darkened room somewhere in South Bend, Indiana. A questionable new owner enters, stage left.

Our history of the Studebaker Avanti continues today, after Parts I and II explored the birth, death, rebirth, and continuation of the Avanti by the aptly named Avanti Motors Corporation.

When we concluded last time it was the dawn of the Eighties, and that’s where we pick up today.

In Part I of the Avanti story (which received some great comments) we reviewed the coupe’s design and very short original production timeline at Studebaker. But the car was so unique and so modern that two enterprising Studebaker dealers knew they couldn’t let Avanti die after just two years.

Today we take a walk through the next couple of decades, as the Avanti strayed further and further from its true self, ravaged by the passage of time.