Subaru's Performance Models Experience Significant Sales Drops

Despite the abundance of attention members of the automotive media pay to performance vehicles, the truth is that they don’t sell anywhere near the numbers that more mainstream cars do. Subaru, which had seen consistent sales growth with its BRZ and WRX over the last year, is finding that out the hard way, as it recently posted numbers that don’t look great for either car.

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  • Jetcal A technology that fails within aerospace may still have relevant applications within the automotive sector where weight, power output and packaging aren't as critical.
  • DungBeetle62 Devil's advocate, I LOVE the ELR, I LOVE the idea of the ELR. I get that it's not gonna break speed records. Yes, it was overpriced out of the box and once GM had to hit the Panic Button with the $20K+ discounts I almost went for it (had just paid off my 2007 Miata PRHT and was gonna keep it for when I wanted to go zoom-zoom) YES you only get 60 or so miles of EV range, but fill the gas tank and you're good for 300 miles. Run it dry, fill up again. No need to plug in and wait. The one thing people don't consider is if the Tesla had "laid an egg" out of the box, the ELR would've been the big "Hollywood and Influencer greenie show-off car". History went differently, and the ELR never got to go to the parties.
  • Wjtinfwb Dealer principal Ken Ganley should be familiar with this scenario by now. His dealership is in New Port Richey, 20 miles North of Tampa and right on the coast. The shelf in the Gulf of Mexico and inward curvature of the coastline make this a cozy place for storms to gravitate to. NPR has been hit several times in the past 3-4 years. It's also a haven for retirees, who on a limited income , likely do consider KIA when shopping for a new car now that the Grand Marquis is extinct. Worse of all, so many private vehicles were damaged or destroyed in this storm, Ganley likely could have sold a lot of Kia's in the next month or two as insurance companies pay claims on totaled cars. Dealers aren't the most sympathy worthy group in the country, but they do run businesses that employ lots of people and contribute a lot to the local economy. For that I do have sympathy.
  • Maly Hi got one Celica 1981 St 2 doors auto need part got it need rubber back window within the crome parts let 'me now any one sale part for it thank s much sale it to for $5.000 OBO thank you
  • SCE to AUX Salesman ignorance is another bad symptom of the dealer system. Direct sales people would know the product better - just visit a Tesla store.