Toyota Confirms Grand Highlander for Chicago Auto Show

Matt Posky
by Matt Posky

Hoping to compete with the three-row SUVs being offered by its rivals, Toyota has confirmed the existence of the Grand Highlander – adding that it’ll be on display at the Chicago Auto Show this February.

While it’s not really a petite vehicle, the current Highlander doesn’t exactly offer a surplus of legroom for those occupying the third row. This has been a problem with mid-sized crossovers and SUVs ever since the world decided it was too good for the minivan, something the wised among us knows was an egregious cultural faux pas from which we may never fully recover.


But, until people once again realize that the minivan is the thriftiest way to haul around a lot of stuff/people you don’t want to be exposed to the elements, we’re getting upsized versions of preexisting crossovers. Though minivans also did this back in their heyday, with Chrysler brands often offering Grand visions of their respective people movers. I even owned a Plymouth Grand Voyager myself back when they weren’t considered shame boxes and have known loads of people that looked at the Jeep Cherokee and said “better make mine the Grand Cherokee.”


Toyota is following the same formula with the Highlander.


Obviously, details are being kept to a minimum so that the big reveal will have more impact. But the manufacturer has indirectly confirmed that there will be a Hybrid Max variant via teaser images. On the Toyota Crown (a strange model everyone seems pretty into right now) that results in a 2.4-liter inline four-cylinder turbocharged hybrid DOHC 16-Valve D-4S dual-injection with dual VVT-i that’s good for a combined output of 340 horsepower when paired up with the electric motor.


That should make the prospective Grand Highlander reasonably peppy. Though the badging suggests that the powertrain may be limited to Premium trimmed models – which is also the case with the Crown.


It’s definitely not going to be the only way to configure the car. We’re expecting the standard Highlander’s 265-horsepower turbocharged inline-four as the base powertrain. The 3.5-liter 2GR-FKS V6 probably won’t be making an appearance, however, as it was discontinued this year so Toyota could more easily comply with emission laws. All things being equal, I’d rather have the beefier V6 on the larger model. But it might have clashed with upcoming Hybrid Max variants in terms of performance and price in addition to being dubbed taboo by regulators.


Based on the shadowy teaser photo offered by the manufacturer (which we've made a tad brighter), the Grand Highlander seems to be a bit boxier than the standard model. It’s also giving off subtle notes of Toyota Land Cruiser and Jeep Wagoneer. This will undoubtedly help with maximizing interior volume toward the back of the vehicle while also giving it a more premium vibe. The company called the upcoming crossover “sophisticated, spacious and powerful” so those will probably end up being its biggest strengths.


The Toyota Grand Highlander goes on display at the Chicago Auto Show on February 8th, 2023.


[Image: Toyota]

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Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Kcflyer Kcflyer on Dec 02, 2022

    Maybe if this takes off I will be able to get a discount on that forest green sienna platinum I want

  • Kosmo Kosmo on Dec 02, 2022

    Highlander, there can be only one!


    Err, well two!

  • Luke42 When will they release a Gladiator 4xe?I don’t care what color it is, but I do care about being able to plug it in.
  • Bd2 As I have posited here numerous times; the Hyundai Pony Coupe of 1974 was the most influential sports and, later on, supercar template. This Toyota is a prime example of Hyundai's primal influence upon the design industry. Just look at the years, 1976 > 1974, so the numbers bear Hyundai out and this Toyota is the copy.
  • MaintenanceCosts Two of my four cars currently have tires that have remaining tread life but 2017 date codes. Time for a tire-stravaganza pretty soon.
  • Lorenzo I'd actually buy another Ford, if they'd bring back the butternut-squash color. Well, they actually called it sea foam green, but some cars had more green than others, and my 1968 Mercury Montego MX was one of the more-yellow, less-green models. The police always wrote 'yellow' on the ticket.
  • ToolGuy Some of my first cars were die-cast from pot-metal in 2 pieces: body-in-white plus chassis. I spray-painted some of them, the masking was a pain. The tires did burn realistically.
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