QOTD: Can Tesla Pull Off Going Downmarket?
Today's QOTD will be brief because I am on the West Coast to drive an updated Nissan and I need to seek out coffee after a long travel day before this dang debate begins.
No, I am not going to ask about the debate -- at least not now. Maybe later in the week, depending on if the auto industry is a topic tonight. We'll see.
Nah, I avoiding politics to ask you about Tesla. Can the brand successfully offer more vehicles that are affordable to more consumers? Right now, while the brand's Model 3 isn't too expensive, Tesla is still basically a luxury brand.
OK, let me throw in a brief bonus question -- would you be interested in a more affordable Tesla?
You know what to do.
Sound off below.
[Image: Tesla]
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Tim Healey grew up around the auto-parts business and has always had a love for cars — his parents joke his first word was “‘Vette”. Despite this, he wanted to pursue a career in sports writing but he ended up falling semi-accidentally into the automotive-journalism industry, first at Consumer Guide Automotive and later at Web2Carz.com. He also worked as an industry analyst at Mintel Group and freelanced for About.com, CarFax, Vehix.com, High Gear Media, Torque News, FutureCar.com, Cars.com, among others, and of course Vertical Scope sites such as AutoGuide.com, Off-Road.com, and HybridCars.com. He’s an urbanite and as such, doesn’t need a daily driver, but if he had one, it would be compact, sporty, and have a manual transmission.
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