Pour One Out For Road & Track
It’s the end of an era, as perhaps the best of the remaining American color car rags moves from Newport Beach to Ann Arbor. As the slightly snobby California counterpart to Motor Trend‘s unhappy mediocrity and Car and Driver’s wild swings between brilliance and boorishness, Road & Track has always provided pleasant, well-illustrated automotive content with a motorsports focus. No doubt part of that was due to the magazine’s distance from the Detroit manufacturers and its proximity to West Coast racetracks and the car-club culture.
No longer. Hearst Corporation is choosing to geographically merge R&T with C/D, and just in case there’s someone out there who isn’t getting the memo about what’s expected, they’re changing leadership as well.
According to the Hearst press release, former C/D editor Larry Webster will be calling the shots are the newly relocated magazine. Mr. Webster’s resume includes several impressive results in manufacturer-funded race appearances as well as a variety of legitimately interesting columns and features over his career. He is a legitimate “car guy”, not a “lifestyle guy” or a marketroid who endlessly bounces between both sides of the PR/journo buffet table.
Even with Mr. Webster’s legitimate qualifications taken into account, it’s hard to see this as anything other than the same sort of broken thinking that has over-promoted the current leadership at the other American magazines. Combine that with a move back into the sordid orbits of the PR machine, and it’s easy to conclude that Hearst is simply preparing everyone for the inevitable merger of their two automotive properties.
I will miss the old R&T. There was always a quiet dignity to their leafy photography and painstaking specification sheets. Let’s hope Mr. Webster makes this slide into oblivion as painless as possible.
More by Jack Baruth
Latest Car Reviews
Read moreLatest Product Reviews
Read moreRecent Comments
- CanadaCraig As an aside... you are so incredibly vulnerable as you're sitting there WAITING for you EV to charge. It freaks me out.
- Wjtinfwb My local Ford dealer would be better served if the entire facility was AI. At least AI won't be openly hostile and confrontational to your basic requests when making or servicing you 50k plus investment and maybe would return a phone call or two.
- Ras815 Tesla is going to make for one of those fantastic corporate case studies someday. They had it all, and all it took was an increasingly erratic CEO empowered to make a few terrible, unchallenged ideas to wreck it.
- Dave Holzman Golden2husky remember you from well over decade ago in these comments. If I wanted to have a screen name that reflected my canine companionship, I'd be BorderCollie as of about five years go. Life is definitely better with dogs.
- Dave Holzman You're right about that!
Comments
Join the conversation
Someone give Jack a car to drive and write about. This is getting ridiculous. How long has it been? Was the rental Corolla really the last one? Am I forgetting a car?
I think R&T is currently the worst of the mags - all their new car previews & reviews read like press releases with no opinion or commentary to be found. The big comparos are good, but I only skim R&T vs. reading all the other mags.