#jaguarfpace

Big changes are coming to Jaguar. The new Jaguar Land Rover CEO, Adrian Mardell, recently outlined a plan to shift the brand from a premium automaker to one that sells two-million dollar vehicles in a new “halo strategy” that will see most of its current vehicles discontinued.

Mardell’s plan includes building special edition models with price tags upward of $2 million, far outpacing anything the automaker currently makes outside of its Continuation models. At least some of Jag’s new models will land as EVs, such as the four-seater concept that will debut later this year.