Cadillac Reveals Celestiq Show Car

cadillac reveals celestiq show car

Cadillac has officially thrown the covers off the Celestiq. They're still calling it a 'show car' for now, though anyone blessed with the gift of sight can see the design direction in which the brand is headed.

It's also headed up the ladder in price. Way up.

As reported after the teaser photos surfaced last week, Cadillac plans to have the Celestiq serve as a moonshot halo car for the brand - one which could cost in excess of $300,000. Designers said they 'took influence' from early Cadillac sedans such as pre-war V16 coaches and the hand-built '57 Eldorado Brougham. Even if the production vehicle is slightly watered down from this concept (they all generally are, to a degree), there's little doubt this thing should have plenty of road presence. Its familial resemblance to the Lyriq SUV is clear.

Other than saying it'll (obviously) be built on the Ultium platform, GM is mum on details such as power output and battery capacity. With aspirations of taking on the likes of Maybach and Rolls, you can bet Cadillac will deploying every single electric horsepower they can muster.

Cadillac has said the Celestiq will be hand-built at GM’s Global Tech Center in Michigan following an $81 million investment in the facility. Prior to the customer's vehicle being assembled, there will be an opportunity for a "creative collaboration” between customers and the brand - think Audi Exclusive and the like.

Should the interior of the Celestiq production car retain broad strokes from these images of the show car, it'll be the most luxurious Caddy in recent memory. There are boasts of a Suspended Particle Device technology in the glass roof allowing for quad zones of variable lighting, more screen-inches than your favorite drive-in theatre, and next-gen driving aids under the Ultra Cruise banner.

We (and the B&B) have already ruminated about the notion of Cadillac slinging a $300,000 halo car, so we'll spare you a repeat of those thoughts. Feel free to expand on 'em in our snazzy new comment section.

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  • Sgeffe Bronco looks with JLR “reliability!”What’s not to like?!
  • FreedMike Back in the '70s, the one thing keeping consumers from buying more Datsuns was styling - these guys were bringing over some of the ugliest product imaginable. Remember the F10? As hard as I try to blot that rolling aberration from my memory, it comes back. So the name change to Nissan made sense, and happened right as they started bringing over good-looking product (like the Maxima that will be featured in this series). They made a pretty clean break.
  • Flowerplough Liability - Autonomous vehicles must be programmed to make life-ending decisions, and who wants to risk that? Hit the moose or dive into the steep grassy ditch? Ram the sudden pile up that is occurring mere feet in front of the bumper or scan the oncoming lane and swing left? Ram the rogue machine that suddenly swung into my lane, head on, or hop up onto the sidewalk and maybe bump a pedestrian? With no driver involved, Ford/Volkswagen or GM or whomever will bear full responsibility and, in America, be ambulance-chaser sued into bankruptcy and extinction in well under a decade. Or maybe the yuge corporations will get special, good-faith, immunity laws, nation-wide? Yeah, that's the ticket.
  • FreedMike It's not that consumers wouldn't want this tech in theory - I think they would. Honestly, the idea of a car that can take over the truly tedious driving stuff that drives me bonkers - like sitting in traffic - appeals to me. But there's no way I'd put my property and my life in the hands of tech that's clearly not ready for prime time, and neither would the majority of other drivers. If they want this tech to sell, they need to get it right.
  • TitaniumZ Of course they are starting to "sour" on the idea. That's what happens when cars start to drive better than people. Humanpilots mostly suck and make bad decisions.