Consumer Reports Worried Tesla Could Spy on Customers

Matt Posky
by Matt Posky

Consumer Reports has taken umbrage with Tesla’s new cabin camera designed to monitor the driver by suggesting there might be some privacy concerns. While that sounds like the understatement of the year, we’ve seen other companies (e.g. Cadillac) deploy similar devices with little pushback. Uncoverable lenses on our laptops and phones are creepy enough. When the auto industry starts affixing driver-monitoring cameras to the dashboards of automobiles, you have to sit back and ask yourself how much longer you’re willing to be a party to the prologue for George Orwell’s Nineteen Eighty-Four.

Trapped like a dog inside the hot car of progress, we’ve been attempting to honk the horn until someone pays attention. Mercifully, Consumer Reports doesn’t seem to have forgotten its roots in consumer advocacy and is walking up to our window with a rock. It’s demanding more privacy protection for vehicle operators, and not just from a single automaker.

As the industry digs itself deeper into self-driving and advanced aids, it’s confronting a liability problem. New safety systems, designed to take control away from the driver, are continuously being mistaken for foolproof. You probably even know someone who thinks Teslas are actually capable of driving themselves, even though they aren’t. Testing has also shown that advanced driving aids from across the industry have massive gaps in performance and should never be counted on as your first line of defense. Car companies need a way to put the onus back on the driver, who they previously convinced is inside of a vehicle that can basically drive itself.

This is essentially the cabin camera’s entire reason for being. By tracking the facial movement of the vehicle operator (often in infrared), the car can have a sense of how invested they are. Someone who can’t manage to hold onto the wheel or keep their eyes on the road ahead will be met with warnings that they need to take control. Those that fail to heed them will find the car taking itself out of whatever autonomous-adjacent feature the manufacturer has dreamed up. But it also allows the company to point the finger right at the driver if one of their safety nets break. After all, they were supposed to be paying attention while the car did as much of the work for them as modern technology allows.

But the Tesla system is slightly more unsettling. Most of the driver-facing cameras we’re aware of don’t transmit back to the manufacturer or even store recording locally. Tesla’s is different.

From CR:

Tesla’s driver-facing camera located above the rearview mirror in Model 3 and Model Y vehicles—which the automaker calls a “cabin camera”—is turned off by default. If drivers enable the cabin camera, Tesla says it will capture and share a video clip of the moments before a crash or automatic emergency braking (AEB) activation to help the automaker “develop future safety features and software enhancements,” according to Tesla’s website. Tesla did not respond to CR’s emailed request for additional information about its in-car monitoring systems.

Tesla’s approach stands in contrast to so-called closed-loop setups used by other automakers, such as BMW, Ford, GM, and Subaru, who told CR that their driver monitoring systems do not record, save, or transmit data or video. […] Instead of capturing video, these systems use infrared technology to identify a driver’s eye movements or head position. John Davisson, senior counsel at the Electronic Privacy Information Center (EPIC), says such closed-loop systems do not present the same privacy concerns as a system that records or transmits data or video.

It wasn’t more than a few days ago when we were reporting the Chinese military’s apprehensiveness toward bringing Tesla vehicles onto base. Consumers are probably similarly annoyed that the car could theoretically be used to capture some heavy nose picking. But what else were you going to do while Autopilot covers the highway portions of the commute?

Your author has long felt the entire conversation around automotive mobility has been fundamentally backward. Every evolution seems customized to remove driver agency, while also invading their privacy so the manufacturer can gorge itself on data. Driving-facing cameras seem a primo example — even cameras using closed-loop setups. How long until the government demands access to cameras under the auspices of public safety or the industry feels the public outrage will be small enough to soften its (nonbinding) privacy agreements? Look what companies like Google and Facebook are doing and try to tell yourself the automotive sector will do better.

“Any time video is being recorded, it can be accessed later,” said Davisson.

“There may be legal protections around who can access it and how, but there’s always the possibility that insurance companies, police, regulators, and other parties in accidents will be able to obtain that data,” he continued, adding that digital criminals could also access the footage and Tesla was under no obligation to use it exclusively for research.

Here’s where things start getting incredibly creepy. Europe and China have both been advocating for cabin-watching cameras. The EU’s New Car Assessment Program (NCAP) even calls for the inclusion of occupant monitoring and has been very supportive of advanced driving systems. Some forms of monitoring will be mandatory for NCAP by 2023, however the group has gone back and forth on privacy protections. While the EU wants drivers tracked in real time, it seems to understand that people might not appreciate being watched inside their own car. China is substantially less concerned with this and has already built government-backed centers that monitor the whereabouts of newer vehicles 24/7.

Meanwhile, the industry is still flummoxed as to how to ensure drivers are fully attentive while driving. We would suggest it isn’t any of their business since they’re just selling the car, adding that overselling the capabilities of advanced driving aids is what ultimately caused this problem. Risking our collective privacy for advanced cruise control systems that can be confounded by a little snow or some wonky road markings hardly seems a fair trade. Consumer Reports seems well aware of the blame game the industry is trying to play, faulting Tesla more than the rest. But just the nature of these cameras existing seems like they’re all operating on an ugly spectrum. Opting out of having your face recorded may not always be an option and many customers will go into new vehicle purchases totally unaware of the amount of privacy they’re sacrificing.

“I think there’s reason to distrust that this is the whole intended purpose of the system on Tesla’s part,” Davisson suggested. “It may later be repurposed for a system that is designed to track the behaviors of the driver, potentially for other business purposes.”

The group believes stronger consumer protections need to be in place and has started calling for regulation and referenced a California proposal that would make it illegal for companies to share in-vehicle footage with third parties or use it for marketing purposes. There would also be heavy restrictions on the transmission of that data, likely requiring the written consent of the owner.

“Advanced features in cars can bring consumers enormous benefits, but it’s important for our laws to make sure that automakers put people ahead of their bottom line. Automotive innovation must come hand-in-hand with strong and sensible consumer protections,” stated William Wallace, manager of safety policy at Consumer Reports.

We’re slightly more skeptical of any legislation maintaining those protections, however, and would rather see onboard cameras smashed and swept into the dustbin of automotive history. If that means losing few advanced driving aids until they can be made more reliable, all the better.

[Image: Tesla]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • 07NodnarB 07NodnarB on Mar 24, 2021

    CR is a day late and a dollar short in regards to being worried about that...of course Tesla spies, if the buyer/renter of said Tesla does not want to be on candid camera, over the things up!

  • Mcs Mcs on Mar 25, 2021

    Here's part of the reason: https://www.tesla.com/insurance

    • See 2 previous
    • Mcs Mcs on Mar 25, 2021

      @ajla "why hasn’t any automaker gone for it in the past?" because they aren't run by a madman. Probably anti-trust which I'm sure will come into play at some point. The dealerships have had their own body shops for a while, so in that respect, it isn't new. They also had extended mechanical warranties and this is sort of an extended warranty on the body and paint with the rates set by your driving behavior.

  • Bd2 Lexus is just a higher trim package Toyota. ^^
  • Tassos ONLY consider CIvics or Corollas, in their segment. NO DAMNED Hyundais, Kias, Nissans or esp Mitsus. Not even a Pretend-BMW Mazda. They may look cute but they SUCK.I always recommend Corollas to friends of mine who are not auto enthusiasts, even tho I never owed one, and owned a Civic Hatch 5 speed 1992 for 25 years. MANY follow my advice and are VERY happy. ALmost all are women.friends who believe they are auto enthusiasts would not listen to me anyway, and would never buy a Toyota. They are damned fools, on both counts.
  • Tassos since Oct 2016 I drive a 2007 E320 Bluetec and since April 2017 also a 2008 E320 Bluetec.Now I am in my summer palace deep in the Eurozone until end October and drive the 2008.Changing the considerable oils (10 quarts synthetic) twice cost me 80 and 70 euros. Same changes in the US on the 2007 cost me $219 at the dealers and $120 at Firestone.Changing the air filter cost 30 Euros, with labor, and there are two such filters (engine and cabin), and changing the fuel filter only 50 euros, while in the US they asked for... $400. You can safely bet I declined and told them what to do with their gold-plated filter. And when I changed it in Europe, I looked at the old one and it was clean as a whistle.A set of Continentals tires, installed etc, 300 EurosI can't remember anything else for the 2008. For the 2007, a brand new set of manual rec'd tires at Discount Tire with free rotations for life used up the $500 allowance the dealer gave me when I bought it (tires only had 5000 miles left on them then)So, as you can see, I spent less than even if I owned a Lexus instead, and probably less than all these poor devils here that brag about their alleged low cost Datsun-Mitsus and Hyundai-Kias.And that's THETRUTHABOUTCARS. My Cars,
  • NJRide These are the Q1 Luxury division salesAudi 44,226Acura 30,373BMW 84,475Genesis 14,777Mercedes 66,000Lexus 78,471Infiniti 13,904Volvo 30,000*Tesla (maybe not luxury but relevant): 125,000?Lincoln 24,894Cadillac 35,451So Cadillac is now stuck as a second-tier player with names like Volvo. Even German 3rd wheel Audi is outselling them. Where to gain sales?Surprisingly a decline of Tesla could boost Cadillac EVs. Tesla sort of is now in the old Buick-Mercury upper middle of the market. If lets say the market stays the same, but another 15-20% leave Tesla I could see some going for a Caddy EV or hybrid, but is the division ready to meet them?In terms of the mainstream luxury brands, Lexus is probably a better benchmark than BMW. Lexus is basically doing a modern interpretation of what Cadillac/upscale Olds/Buick used to completely dominate. But Lexus' only downfall is the lack of emotion, something Cadillac at least used to be good at. The Escalade still has far more styling and brand ID than most of Lexus. So match Lexus' quality but out-do them on comfort and styling. Yes a lot of Lexus buyers may be Toyota or import loyal but there are a lot who are former GM buyers who would "come home" for a better product.In fact, that by and large is the Big 3's problem. In the 80s and 90s they would try to win back "import intenders" and this at least slowed the market share erosion. I feel like around 2000 they gave this up and resorted to a ton of gimmicks before the bankruptcies. So they have dropped from 66% to 37% of the market in a quarter century. Sure they have scaled down their presence and for the last 14 years preserved profit. But in the largest, most prosperous market in the world they are not leading. I mean who would think the Koreans could take almost 10% of the market? But they did because they built and structured products people wanted. (I also think the excess reliance on overseas assembly by the Big 3 hurts them vs more import brands building in US). But the domestics should really be at 60% of their home market and the fact that they are not speaks volumes. Cadillac should not be losing 2-1 to Lexus and BMW.
  • Tassos Not my favorite Eldorados. Too much cowbell (fins), the gauges look poor for such an expensive car, the interior has too many shiny bits but does not scream "flagship luxury", and the white on red leather or whatever is rather loud for this car, while it might work in a Corvette. But do not despair, a couple more years and the exterior designs (at least) will sober up, the cowbells will be more discreet and the long, low and wide 60s designs are not far away. If only the interiors would be fit for the price point, and especially a few acres of real wood that also looked real.
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