Xperi's DTS AutoStage is the Next Big Thing in Infotainment

Jason R. Sakurai
by Jason R. Sakurai

Xperi’s DTS AutoStage is the next evolution in multimedia, if you turn on the radio while starting your car like millions of others do worldwide.

Let’s face it, over the years, terrestrial radio has taken a beating, as has the record industry and how we consume music and information. Despite that, or maybe because of it, we still turn to the radio in our vehicles to give us an update on traffic, weather, sports, and what’s new in music.

Xperi Holding Corporation, the owner of HD Radio and DTS Connected Radio Brands, along with pay-TV service TiVo, is using their technology to deliver digital radio in-vehicle infotainment via DTS and HD Radio. Concentrating on improving the source, Xperi offers broadcasters HD Radio, TiVo, AIM (all in media), and Arctic Palm, tools needed to deliver better listener experiences. DTS AutoSense is an advanced in-cabin monitoring system that includes driver monitoring, occupant monitoring, iris identification, and advanced biometrics. After all, who better to invite along for the ride than Big Brother?

Utilizing what Xperi calls the largest and deepest broadcast and music metadata set, DTS AutoStage is a global hybrid combining linear broadcast with IP-delivered content for a more personalized in-cabin infotainment experience. DTS AutoStage adds internet connectivity to deliver on-air radio program information, and features such as artist, album, song, lyric, and station details, related events at nearby venues, internet-only content, podcasts, and more. DTS AutoStage is currently compatible worldwide with analog FM, DAB+, and HD Radio formats.

In-car DTS Neural Surround and Neural:X technology will surround you in music and movie entertainment, provided that you’re not watching while driving, now are you? Autonomous driving portends to things like this happening and is supposedly okay despite all the warnings about distracted driving, and that autonomy and inattention are a recipe for disaster. Of course, if we’re talking about keeping the kids entertained in the back seat with DTS-HD Master Audio, DTS-HD for streaming, and DTS Headphone:X, that’s a moot point.

The best part? DTS AutoStage is being incorporated into new vehicles from many OEMs, so it may already be included. For older vehicles, the technology will likely find its way into head units from all the major car audio companies, another reason for me to upgrade the system in my daily driver in the coming months.

[Images: Xperi]

Jason R. Sakurai
Jason R. Sakurai

With a father who owned a dealership, I literally grew up in the business. After college, I worked for GM, Nissan and Mazda, writing articles for automotive enthusiast magazines as a side gig. I discovered you could make a living selling ad space at Four Wheeler magazine, before I moved on to selling TV for the National Hot Rod Association. After that, I started Roadhouse, a marketing, advertising and PR firm dedicated to the automotive, outdoor/apparel, and entertainment industries. Through the years, I continued writing, shooting, and editing. It keep things interesting.

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  • Jeff S Jeff S on Feb 12, 2021

    An AM FM receiver with a USB port and bluetooth would meet all my needs.

  • Cold Cold on Apr 22, 2024

    Why not just get Pandora instead? Since HD Radio never took off it appears they are trying to leverage the technology for new marketing opportunities.

  • Rover Sig 2021 Jeep Grand Cherokee Limited, like my previous JGC's cheap to keep (essentially just oil, tires) until recent episode of clunking in front suspension at 50K miles led to $3000 of parts replaced over fives visits to two Jeep dealers which finally bought a quiet front end. Most expensive repair on any vehicle I've owned in the last 56 years.
  • Bob Hey Tassos, have you seen it with top down. It's a permanent roll bar so if it flips no problem. It's the only car with one permanently there. So shoots down your issue. I had a 1998 for 10 years it was perfect, but yes slow. Hardly ever see any of them anymore.
  • 3-On-The-Tree 2007 Toyota Sienna bedsides new plugs, flat tire on I-10 in van Horn Tx on the way to Fort Huachuca.2021 Tundra Crewmax no issues2021 Rav 4 no issues2010 Corolla I put in a alternator in Mar1985 Toyota Land Cruiser FJ60 280,000mi I put in a new radiator back in 08 before I deployed, did a valve job, new fuel and oil pump. Leaky rear main seal, transmission, transfer case. Rebuild carb twice, had a recall on the gas tank surprisingly in 2010 at 25 years later.2014 Ford F159 Ecoboost 3.5L by 80,000mi went through both turbos, driver side leaking, passenger side completely replaced. Rear min seal leak once at 50,000 second at 80,000. And last was a timing chain cover leak.2009 C6 Corvette LS3 Base, I put in a new radiator in 2021.
  • ChristianWimmer 2018 Mercedes A250 AMG Line (W177) - no issues or unscheduled dealer visits. Regular maintenance at the dealer once a year costs between 400,- Euros (standard service) to 1200,- Euros (major service, new spark plugs, brake pads + TÜV). Had one recall where they had to fix an A/C hose which might become loose. Great car and fun to drive and very economical but also fast. Recently gave it an “Italian tune up” on the Autobahn.
  • Bd2 Lexus is just a higher trim package Toyota. ^^
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