Silver and Gold: Nevada Joins California in the Gas War

Matt Posky
by Matt Posky

On Monday, Nevada Governor Steve Sisolak announced that his state will embrace California-crafted emissions rules that are at odds with the national rollback finalized by the Trump administration in March.

Officially, Sisolak said the rules would not require residents to abandon their current ride “or choose one that does not work for their lifestyle or business needs.” Nevada has, however, decided to adopt higher mpg standards, as well as the Golden State’s zero-emission vehicle (ZEV) rules that require manufacturers to sell a certain number of electric or plug-in hybrid models each year based on the total number of vehicles sold within the state.

Companies in compliance accrue ZEV credits, which can then be traded or sold to other manufacturers for money. As with the Corporate Average Fuel Economy (CAFE) system, those that cannot hit their targets (or afford to buy up credits) will be fined. Tesla actually used such arrangements to make $594 million off its rivals in 2019, with the prospect of things only getting more lucrative for the all-electric brand.

The California Air Resources Board (CARB) releases annual credit bank balances each year, as well as the total number of vehicles produced for that model year broken down by type. And it has gotten quite popular among Democrat-run states, with many vowing to support California by adhering to its emission mandates (to varying degrees) instead of the revised federal standards.

According to Reuters, Nevada plans to enact the ZEV rules beginning in the 2025 model year, though automakers will be able to start earning credits starting in the 2023 model year. It will also adhere to the Obama-era mandates, deemed unsustainable by that administration’s own EPA, in solidarity with California. This requires 5 percent annual increases in efficiency through 2026 vs the current administration’s adjusted requirement of just 1.5 percent each year.

From Reuters:

California’s vehicle emissions rules, which are more stringent than rules advocated by the Environmental Protection Agency under President Donald Trump, are currently followed by states accounting for more than 40 percent of U.S. vehicle sales.

In September, a group of 23 states sued to block the Trump administration from undoing California’s authority to set strict car pollution rules and require more electric cars.

John Bozzella, who heads an auto trade group [the Alliance for Automotive Innovation] representing General Motors, Volkswagen Group, Toyota Motor Corp. and other major automakers, noted that by 2025, the industry’s investment in electric cars will exceed $200 billion.

“[Manufacturers] are committed to working with Governor Sisolak and state regulators toward a smoother transition to ZEV adoption that includes expanded consumer awareness, infrastructure, incentives, fleet requirements, building codes, fuel requirements, and more,” Bozzella said in a statement.

Automakers have been playing both sides of this argument for some time, so don’t consume any of their messaging on the issue without a side plate of skepticism. Their main goal is to avoid being shut out of any market while also avoiding punishment from regulators. Let’s not forget that industry leaders came to Donald Trump en masse during his first days in office to beg for an emissions rollback — among other favors. Former Ford CEO Mark Fields even told the then-novice president that the Obama-era rules would put a million American jobs in jeopardy. Maintaining factory employment ultimately turned out to be one of the keystone arguments used by the DOT and EPA to rationalize the rollback.

While we cannot speak to the validity of those claims, the general assumption is that EVs’ simpler hardware requires far fewer labor hours and less regular maintenance. Environmentalists have claimed this would be offset by new positions that blossom in the wake of advancing green tech, however.

[Image: RedTango/Shutterstock]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Oberkanone Oberkanone on Jun 24, 2020

    Revoke California exemption to set emissions standards. One nation, one standard!

    • See 2 previous
    • Inside Looking Out Inside Looking Out on Jun 24, 2020

      @28-Cars-Later There are plenty of conservatives in California too. Remember that Reagan was from California and as recently as in 2003 voters kicked out Democrat Governor and elected Republican who ruled until 2011. It is demographics that changed last years it is majority of "minorities" who overwhelmingly vote Democrat even though they are pretty conservative in their worldview. They just vote for easy handouts and unrestricted immigration.

  • -Nate -Nate on Jun 24, 2020

    Those damn leftists.... -Nate

  • ChristianWimmer 2018 Mercedes A250 AMG Line (W177) - no issues or unscheduled dealer visits. Regular maintenance at the dealer once a year costs between 400,- Euros (standard service) to 1200,- Euros (major service, new spark plugs, brake pads + TÜV). Had one recall where they had to fix an A/C hose which might become loose. Great car and fun to drive and very economical but also fast. Recently gave it an “Italian tune up” on the Autobahn.
  • Bd2 Lexus is just a higher trim package Toyota. ^^
  • Tassos ONLY consider CIvics or Corollas, in their segment. NO DAMNED Hyundais, Kias, Nissans or esp Mitsus. Not even a Pretend-BMW Mazda. They may look cute but they SUCK.I always recommend Corollas to friends of mine who are not auto enthusiasts, even tho I never owed one, and owned a Civic Hatch 5 speed 1992 for 25 years. MANY follow my advice and are VERY happy. ALmost all are women.friends who believe they are auto enthusiasts would not listen to me anyway, and would never buy a Toyota. They are damned fools, on both counts.
  • Tassos since Oct 2016 I drive a 2007 E320 Bluetec and since April 2017 also a 2008 E320 Bluetec.Now I am in my summer palace deep in the Eurozone until end October and drive the 2008.Changing the considerable oils (10 quarts synthetic) twice cost me 80 and 70 euros. Same changes in the US on the 2007 cost me $219 at the dealers and $120 at Firestone.Changing the air filter cost 30 Euros, with labor, and there are two such filters (engine and cabin), and changing the fuel filter only 50 euros, while in the US they asked for... $400. You can safely bet I declined and told them what to do with their gold-plated filter. And when I changed it in Europe, I looked at the old one and it was clean as a whistle.A set of Continentals tires, installed etc, 300 EurosI can't remember anything else for the 2008. For the 2007, a brand new set of manual rec'd tires at Discount Tire with free rotations for life used up the $500 allowance the dealer gave me when I bought it (tires only had 5000 miles left on them then)So, as you can see, I spent less than even if I owned a Lexus instead, and probably less than all these poor devils here that brag about their alleged low cost Datsun-Mitsus and Hyundai-Kias.And that's THETRUTHABOUTCARS. My Cars,
  • NJRide These are the Q1 Luxury division salesAudi 44,226Acura 30,373BMW 84,475Genesis 14,777Mercedes 66,000Lexus 78,471Infiniti 13,904Volvo 30,000*Tesla (maybe not luxury but relevant): 125,000?Lincoln 24,894Cadillac 35,451So Cadillac is now stuck as a second-tier player with names like Volvo. Even German 3rd wheel Audi is outselling them. Where to gain sales?Surprisingly a decline of Tesla could boost Cadillac EVs. Tesla sort of is now in the old Buick-Mercury upper middle of the market. If lets say the market stays the same, but another 15-20% leave Tesla I could see some going for a Caddy EV or hybrid, but is the division ready to meet them?In terms of the mainstream luxury brands, Lexus is probably a better benchmark than BMW. Lexus is basically doing a modern interpretation of what Cadillac/upscale Olds/Buick used to completely dominate. But Lexus' only downfall is the lack of emotion, something Cadillac at least used to be good at. The Escalade still has far more styling and brand ID than most of Lexus. So match Lexus' quality but out-do them on comfort and styling. Yes a lot of Lexus buyers may be Toyota or import loyal but there are a lot who are former GM buyers who would "come home" for a better product.In fact, that by and large is the Big 3's problem. In the 80s and 90s they would try to win back "import intenders" and this at least slowed the market share erosion. I feel like around 2000 they gave this up and resorted to a ton of gimmicks before the bankruptcies. So they have dropped from 66% to 37% of the market in a quarter century. Sure they have scaled down their presence and for the last 14 years preserved profit. But in the largest, most prosperous market in the world they are not leading. I mean who would think the Koreans could take almost 10% of the market? But they did because they built and structured products people wanted. (I also think the excess reliance on overseas assembly by the Big 3 hurts them vs more import brands building in US). But the domestics should really be at 60% of their home market and the fact that they are not speaks volumes. Cadillac should not be losing 2-1 to Lexus and BMW.
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