LA 2015: 1968 Alfa Romeo 33 Stradale is Beautiful, Angry (Video)

Aaron Cole
by Aaron Cole

Classic cars are the ultimate form of navel-gazing. And a car like the 1968 Alfa Romeo 33 Stradale is the ultimate nerdgasm.

The 33 Stradale was so limited that when it rolled off the production line, no one knew how to fix it. Its composed of equal parts of unobtainium and eludium. Cars like this are harder to find than unicorns humping a rainbow.

At $10 million it’s hard to think that it’s anything other than comically overpriced. But when it starts up and screams like that, it’s hard to think about anything at all.

Oh my god I want one.

Excuse me while I go change my underpants.


Aaron Cole
Aaron Cole

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  • Velvet fog Velvet fog on Nov 19, 2015

    Pink shirt guy is more interested in his phone than the stunning car in front of him. Probably writes for some men's lifestyle magazine.

    • RideHeight RideHeight on Nov 19, 2015

      Not his phone. Guy with black sleeves behind him. Brighten your screen and you can tell.

  • Chan Chan on Nov 19, 2015

    It was a beautiful car, but it's not one of Alfa's more distinctive cars. It looks like a period-correct Ferrari race car modified to be street legal. The headlights are not related to any of Alfa's other products at the time, and the grille was just a metal piece slapped onto the race car body to say "BTW, this is an Alfa." The side window is the only Alfa-like styling piece. That 2L V8 though.

  • Zipper69 "At least Lincoln finally learned to do a better job of not appearing to have raided the Ford parts bin"But they differentiate by being bland and unadventurous and lacking a clear brand image.
  • Zipper69 "The worry is that vehicles could collect and share Americans' data with the Chinese government"Presumably, via your cellphone connection? Does the average Joe in the gig economy really have "data" that will change the balance of power?
  • Zipper69 Honda seem to have a comprehensive range of sedans that sell well.
  • Oberkanone How long do I have to stay in this job before I get a golden parachute?I'd lower the price of the V-Series models. Improve the quality of interiors across the entire line. I'd add a sedan larger then CT5. I'd require a financial review of Celestiq. If it's not a profit center it's gone. Styling updates in the vision of the XLR to existing models. 2+2 sports coupe woutd be added. Performance in the class of AMG GT and Porsche 911 at a price just under $100k. EV models would NOT be subsidized by ICE revenue.
  • NJRide Let Cadillac be Cadillac, but in the context of 2024. As a new XT5 owner (the Emerald Green got me to buy an old design) I would have happy preferred a Lyriq hybrid. Some who really like the Lyriq's package but don't want an EV will buy another model. Most will go elsewhere. I love the V6 and good but easy to use infotainment. But I know my next car will probably be more electrified w more tech.I don't think anyone is confusing my car for a Blazer but i agree the XT6 is too derivative. Frankly the Enclave looks more prestigious. The Escalade still has got it, though I would love to see the ESV make a comeback. I still think GM missed the boat by not making a Colorado based mini-Blazer and Escalade. I don't get the 2 sedans. I feel a slightly larger and more distinctly Cadillac sedan would sell better. They also need to advertise beyond the Lyriq. I don't feel other luxury players are exactly hitting it out of the park right now so a strengthened Cadillac could regain share.
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