Tokyo Auto Salon: 555TES Minute-S

Bertel Schmitt
by Bertel Schmitt

It’s been a lost in translation situation, but from what I could develop here at the Tokyo Auto Salon, the oddly shaped and oddly named 555TES Minute-S is a “three-wheel compact commuter” powered by a Yamaha 250-cc engine coupled to a Toyota Aqua hybrid drive. Here it is in motion:

TTAC predicts similar success as other three-wheelers. Mt compact-commuter is pocket-size. It’s a SUICA card. Works on the subway.

The pink thing behind it is the official “Rice Rocket.” I kid you not. I know you won’t trust me, so here is proof.


Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Thomas Kreutzer Thomas Kreutzer on Jan 12, 2013

    This makes at least as much sense as a Can-Am, three wheeler - maybe more. They need to dump the 250 and bump it up to the 600 from an R6 or a 1000CC from an R1, change the two back wheels to one of those huge meats they put on choppers these days (to keep it a "motorcycle") and add a slide back canopy like a fighter so it can be run in the rain. That thing looks like it would be a total blast.

  • Niky Niky on Jan 12, 2013

    Nice idea, but better aero and less 80's syntho-rock would help its case. Wonder what it gets on the Japanese 10-15... infinity?

  • Ras815 It's a travesty that this is even allowed to carry the same 7er identity that the E23, E32 and E38 established.
  • V16 It's hard to believe that GM or Ford in 2024 can't or won't design a truly class leading sedan for the North American market.To cede the entire mainstream market to Japan and Korea is an embarrassment.
  • 1995 SC I don't know what the answer is, but out Germaning the Germans hasn't been it. Look at what works and do that (Escalade?). Maybe the world is ready for an option that just sort of shuts the world out at the end of the day and gives the driver a nice, supple ride home and is suited to the world that most people drive in.They won't though. The Journos will hate it and cry about ring times and at the end of the day that and dealers are who the cars are built for...not you. And Cadillac will likely fail sadly.
  • Daniel I couldn't agree more! As someone who is literally 100% brand agnostic, Cadillac is right up there with Lincoln for (relatively) very nice American brand designs and powetrains (OK, their sedans are getting a little stale with the same pointy, CyberTruck angles, but I digress) but their interiors really are absolutely lacking almost *any* differentiation from the "solid for what it is" Chevy parts bin and deserves better!
  • Fred Do what GM wants, cut costs. Pull out of racing hyper cars, defund the F1 program. Finally make more SUVs.
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