Best Selling Cars Around The Globe: In Cuba, Hyundais Are For The People, Geelys For The Government

Matt Gasnier
by Matt Gasnier

After Argentina, Brazil and Mexico, we are back in the Americas this weekend, but we’ll go off at sea into the Caribbean islands to visit embargoed Cuba. Yes, I know you were waiting with trepidation to know which cars our Cuban friends are most fond of…

Now if you already know everything about the cars that roam the streets of La Habana, that’s ok, there are 154 other countries to explore in my blog, so go grab a beer and get into it!

The Cuban car market is one of the most emblematic in the world and its structure is a fascinating testimony of the country’s last 60 years history. No official car sales figures are available for Cuba, so this is the result of a thorough cooperation with mi amigo YouTube, watching hours of footage of the streets of Cuba.

The Cuban car history can be divided in 4 very distinct periods:

1. Pre-Revolution: America! America!

Cuba is famous for its 1950′s vintage American cars, 60,000 of which are still in circulation in the country. They are relics of the pre-revolutionary period and the reason why there are still so many around is that only people who bought a car before the 1959 revolution or those who afterward were granted the right to purchase one for personal or political achievements actually own their vehicles.

It is therefore relatively difficult to acquire a new car, so owners tend to stick with their cars for decades, more than 50 years in case of the ‘yank tanks’, the vintage American cars. (Cuban readers please jump in to add any correction or precision to this!)

2. From USSR with love

However these emblematic Pontiacs and Oldsmobile are now outnumbered in Cuban streets by over 100,000 Lada 2105s, the most visible legacy of the country’s Cold War alliance with the Soviet Union. Ladas are virtually everywhere and specially favored by taxi companies.

Another legacy of Cuba’s close alliance with the Eastern Bloc is the strength of the Czech brand Skoda in the country. Many Skoda Fabias can be seen in the streets, as passenger cars, taxis and rental cars.

3. Cuba likes South Korea better

More recently, Hyundai seems to have reaped the title of best-selling brand in Cuba. Hyundais are especially successful with rental car companies that have been booming with the increase in tourism activity in the country. The Hyundai Accent is very likely to be the best-selling car in Cuba at the moment, with the Hyundai i10 and Santro also doing extremely well.

4. Cuba’s Chinese government ties

Lastly in 2009, the Cuban government and police have started replacing their Ladas with Geely CK’s, symbolizing Cuba’s recent closer ties with China, with as much as 1,500 units imported during the first half of 2009.

Here is a link to a very interesting article from Reuters detailing the arrival of Geely in Cuba.

Matt Gasnier, based in Sydney, Australia, runs a blog named Best Selling Cars, dedicated to counting cars all over the world.

Matt Gasnier
Matt Gasnier

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  • Joeaverage Joeaverage on Oct 27, 2011

    Watched a movie on Netflix called "YankTanks". Very entertaining. Jeremy Clarkson did an episode of "Motorworld" on Cuba. ALSO very interesting.

  • Roberto Esponja Roberto Esponja on Dec 19, 2014

    "There is absolutely no good goddamned reason at all that we should still have a trade Embargo with Cuba." Gee, only the fact that EVERYTHING that was of US property in Cuba got nationalized by the same guys’ regime that Obama has now given a new lease on life. And they, in return, have not had to concede a SINGLE thing. Nothing.

  • Theflyersfan With sedans, especially, I wonder how many of those sales are to rental fleets. With the exception of the Civic and Accord, there are still rows of sedans mixed in with the RAV4s at every airport rental lot. I doubt the breakdown in sales is publicly published, so who knows... GM isn't out of the sedan business - Cadillac exists and I can't believe I'm typing this but they are actually decent - and I think they are making a huge mistake, especially if there's an extended oil price hike (cough...Iran...cough) and people want smaller and hybrids. But if one is only tied to the quarterly shareholder reports and not trends and the big picture, bad decisions like this get made.
  • Wjtinfwb Not proud of what Stellantis is rolling out?
  • Wjtinfwb Absolutely. But not incredibly high-tech, AWD, mega performance sedans with amazing styling and outrageous price tags. GM needs a new Impala and LeSabre. 6 passenger, comfortable, conservative, dead nuts reliable and inexpensive enough for a family guy making 70k a year or less to be able to afford. Ford should bring back the Fusion, modernized, maybe a bit bigger and give us that Hybrid option again. An updated Taurus, harkening back to the Gen 1 and updated version that easily hold 6, offer a huge trunk, elevated handling and ride and modest power that offers great fuel economy. Like the GM have a version that a working mom can afford. The last decade car makers have focused on building cars that American's want, but eliminated what they need. When a Ford Escape of Chevy Blazer can be optioned up to 50k, you've lost the plot.
  • Willie If both nations were actually free market economies I would be totally opposed. The US is closer to being one, but China does a lot to prop up the sectors they want to dominate allowing them to sell WAY below cost, functionally dumping their goods in our market to destroy competition. I have seen this in my area recently with shrimp farmed by Chinese comglomerates being sold super cheap to push local producers (who have to live at US prices and obey US laws) out of business.China also has VERY lax safety and environmental laws which reduce costs greatly. It isn't an equal playing field, they don't play fair.
  • Willie ~300,000 Camrys and ~200,000 Accords say there is still a market. My wife has a Camry and we have no desire for a payment on something that has worse fuel economy.
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