Hyundai's EV Range Reign to Prove Short-lived in Europe

Steph Willems
by Steph Willems

Hyundai’s front-drive Kona Electric began appearing on Norwegian streets back in August, slowly proliferating to other European countries ever since. Backing up the model was its enviable status as the longest-range EV on the market.

Using the new Worldwide Harmonised Light Vehicle Test Procedure (WLTP), testers rated the Kona EV’s range at 292 miles, more than enough to travel between tightly spaced European cities. Now, the vehicle faces a double blow of bad news. First, the testers got the test wrong, and second, a new Tesla his poised to arrive on the east side of the Atlantic.

Both Hyundai and Kia have had to downgrade the range of their new electric sort-of crossovers after learning their external test agency followed the wrong procedure. As such, the range of the 64 kWh Kona Electric drops from 292 miles to 279 miles, while the entry-level model (which we won’t get here) drops from 186 miles to 180 miles.

Kia’s e-Niro, following close on the Kona’s heels, sees its 64 kWh variant fall from 301 miles to 282 miles. The lesser, 39 kWh version drops from 193 miles to 179.

In a statement reported by Autocar, Hyundai said, “In testing the Kona Electric to establish its homologated electric vehicle driving range, the independent organisation overseeing the process accidentally provided an incorrect testing methodology and then approved the results it generated.

“This led to the Kona Electric being tested for a disproportionate length of time on the WLTP ‘urban’ cycle – comprising lower overall vehicle speeds and a reduced energy requirement – resulting in an overestimation of the vehicle’s all-electric range.”

Bummer. In the U.S., Hyundai’s gas-free Kona rates 258 miles on the EPA cycle, which is some 20 miles ahead of the Chevrolet Bolt. Tesla’s new “Mid Range” Model 3, currently the cheapest Model 3 available, is rated for 260 miles between plug-ins.

Speaking of the Model 3, demonstrator models have now arrived to further annoy Hyundai on European soil. While deliveries of the Model 3 aren’t expected until the middle of 2019, would-be customers in some locales can now sit in and test drive their prospective purchase, further drumming up demand. Available for ordering are the twin-motor Long Range and Performance variants, rated (on the WLTP cycle) at 338 and 330 miles, respectively.

Hyundai’s time on the throne stands to be as short-lived as that of flaky Edward VIII.

[Image: Hyundai]

Steph Willems
Steph Willems

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  • DougDolde DougDolde on Dec 07, 2018

    I have never considered Hundai a car I would consider buying. Any model.

  • Asdf Asdf on Dec 08, 2018

    I don't get all the articles about BEVs at TTAC. The truth about electric cars is that there's not a single BEV ever manufactured that has a reason to exist outside of the R&D departments of their respective automakers. As cars they are without exceptions total, utter crap, usually with short range, and always with extremely slow charging times and exorbitant prices. In short, BEVs have no business being sold in the market AT ALL at this point, and their presence is an embarrassing joke. It makes no sense for TTAC to waste time writing articles about them.

    • See 2 previous
    • Jatz Jatz on Dec 08, 2018

      @Lee in MD No one who has taken the adolescent dare to whiz on an electric fence can ever forgive.

  • Oberkanone How long do I have to stay in this job before I get a golden parachute?I'd lower the price of the V-Series models. Improve the quality of interiors across the entire line. I'd add a sedan larger then CT5. I'd require a financial review of Celestiq. If it's not a profit center it's gone. Styling updates in the vision of the XLR to existing models. 2+2 sports coupe woutd be added. Performance in the class of AMG GT and Porsche 911 at a price just under $100k. EV models would NOT be subsidized by ICE revenue.
  • NJRide Let Cadillac be Cadillac, but in the context of 2024. As a new XT5 owner (the Emerald Green got me to buy an old design) I would have happy preferred a Lyriq hybrid. Some who really like the Lyriq's package but don't want an EV will buy another model. Most will go elsewhere. I love the V6 and good but easy to use infotainment. But I know my next car will probably be more electrified w more tech.I don't think anyone is confusing my car for a Blazer but i agree the XT6 is too derivative. Frankly the Enclave looks more prestigious. The Escalade still has got it, though I would love to see the ESV make a comeback. I still think GM missed the boat by not making a Colorado based mini-Blazer and Escalade. I don't get the 2 sedans. I feel a slightly larger and more distinctly Cadillac sedan would sell better. They also need to advertise beyond the Lyriq. I don't feel other luxury players are exactly hitting it out of the park right now so a strengthened Cadillac could regain share.
  • CM Korecko Cadillacs traditionally have been opulent, brash and leaders in the field; the "Standard of the World".That said, here's how to fix the brand:[list=1][*]Forget German luxury cars ever existed.[/*][*]Get rid of the astromech droid names and bring back Seville, Deville, Eldorado, Fleetwood and Brougham.[/*][*]End the electric crap altogether and make huge, gas guzzling land yachts for the significant portion of the population that would fight for a chance to buy one.[/*][*]Stop making sports cars and make true luxury cars for those of us who don't give a damn about the environment and are willing to swim upstream to get what we really want.[/*][*]Stop messing around with technology and make well-made and luxurious interiors.[/*][*]Watch sales skyrocket as a truly different product distinguishes itself to the delight of the target market and the damnation of the Sierra Club. Hell, there is no such thing as bad publicity and the "bad guy" image would actually have a lot of appeal.[/*][/list=1]
  • FreedMike Not surprisingly, I have some ideas. What Cadillac needs, I think, is a statement. They don’t really have an identity. They’re trying a statement car with the Celestiq, and while that’s the right idea, it has the wrong styling and a really wrong price tag. So, here’s a first step: instead of a sedan, do a huge, fast, capable and ridiculously smooth and quiet electric touring coupe. If you want an example of what I’m thinking of, check out the magnificent Rolls-Royce Spectre. But this Cadillac coupe would be uniquely American, it’d be named “Eldorado,” and it’d be a lot cheaper than the $450,000 Spectre – call it a buck twenty-five, with a range of bespoke options for prospective buyers that would make each one somewhat unique. Make it 220 inches long, on the same platform as the Celestiq, give it retro ‘60s styling (or you could do a ‘50s or ‘70s throwback, I suppose), and at least 700 horsepower, standard. Why electric? It’s the ultimate throwback to ‘60s powertrains: effortlessly fast, smooth, and quiet, but with a ton more horsepower. It’s the perfect drivetrain for a dignified touring coupe. In fact, I’d skip any mention of environmental responsibility in this car’s marketing – sell it on how it drives, period.  How many would they sell? Not many. But the point of the exercise is to do something that will turn heads and show people what this brand can do.  Second step: give the lineup a mix of electric and gas models, and make Cadillac gas engines bespoke to the brand. If they need to use generic GM engine designs, fine – take those engines and massage them thoroughly into something special to Cadillac, with specific tuning and output. No Cadillac should leave the factory with an engine straight out of a Malibu or a four-banger Silverado. Third step: a complete line-wide interior redo. Stop the cheapness that’s all over the current sedans and crossovers. Just stop it. Use the Lyriq as a blueprint – it’s a big improvement over the current crop and a good first step. I’d also say Cadillac has a good blend of screen-controlled and switch-controlled user interfaces; don’t give into the haptic-touch and wall-to-wall screen thing. (On the subject of Caddy interiors – as much as I bag on the Celestiq, check out the interior on that thing. Wow.)Fourth step: Blackwing All The Things – some gas, others electric. And keep the electric/gas mix so buyers have a choice.Fifth step: be patient. That’s not easy, but if they’re doing a brand reset, it’ll take time. 
  • NJRide So if GM was serious about selling this why no updates for so long? Or make something truly unique instead of something that looked like a downmarket Altima?
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