Hyundai Makes Volkswagen TDI Owners a Deal They Hopefully Can't Refuse

by Steph Willems

Published: October 27th, 2016

hyundai makes volkswagen tdi owners a deal they hopefully can t refuse

Feeling burned by your former suitor? Want to get even with the German who caused you so much trouble and heartache?

Hyundai wants disenfranchised Volkswagen diesel owners to run into the warm arms of their caring South Korean friend and has a tailor-made deal ready to rope them in.

Commence operation “V-Plan.”

According to Alex Bernstein, senior pricing analyst at online retailer CarsDirect, the automaker didn’t waste any time swinging the bait in front of VW owners. On the heels of Tuesday’s historic settlement deal, which includes buybacks of 475,000 Volkswagen and Audi vehicles, Hyundai pounced. Never let an opportunity pass by, and all that.

Calling it “a fairly generous offer,” Bernstein says Hyundai is offering a special rate plus a list of incentives starting today. The discounts apply to current or previous owners, or lessees, of certain TDI models bought before September 18 of last year. Just show up with your Class Settlement letter.

What can owners expect? The Hyundai Circle V-Plan requires a calculator, but it adds up to significant savings. Under the plan, applicable buyers will see a new Hyundai’s dealer invoice price drop by 3 percent of MSRP, plus $1,250 V-Plan cash and all current incentives. Hyundai has confirmed the numbers. Those incentives could chop several thousand dollars off of the post-discount price.

Hyundai claims the program launched in all regions on the same day as Volkswagen’s $14.7 billion settlement. The offer isn’t open-ended, though. To be eligible, owners need to show up in Hyundai dealers before January 3 of next year. Those buyers will presumably arrive by bus, as their former “clean diesels” will be on its way to the great recycling plant in the sky.

#Deals #Discounts #Hyundai #Incentives #Volkswagen #VsDieselScandal

Steph Willems

More by Steph Willems

Comments

Join the conversation

2 of 57 comments

Irvingklaws on Oct 28, 2016

I traded my 99 Golf GLS in 2010 on a Golf TDI because it was the only upscale Golf to be had outside a GTI. The TDI was billed as having GTI underpinnings with a diesel engine. After 6 years and over 100k miles gotta admit I still love driving it. I've owned dozens of cars and trucks and I frequently tire of them after a couple years. Not this one. I'd maybe replace it with a new Golf SEL (I hate the silver dash trim in the new Golfs) but VW doesn't make them anymore. I've actually been struggling to find something else I'd want instead. Almost certainly not a Hyundai though...

Like Reply
Daviel on Oct 28, 2016

Hyundai's a better car. I'd consider a GTI if it had Hyundai's warranty.

Like Reply

Recent Comments

Tassos Good job, Senile, Corrupt Idiot-in-Chief.And when Inflation doubles again under your failed watch, LIE again that it was .. 9% when you took office, while THE REAL inflation then was less than 2%!Disgusting imbecile....
Wjtinfwb Glad to see Toyota hanging in there with sedans. It's a bit clunky looking but no worse than a new BMW 7-series at 1/3 the price. More power would be nice but Toyota is married to the Hybrid/4-cylinder configuration. As this package gets refined I expect it will be come the norm.
Wolfwagen The last couple of foreign vehicle manufacturers that tried breaking into the U.S. Mainstream Vehicle Market had a very hard time and 1. Couldn't get past the EPA regulation side (Mahindra) or 2. had a substandard product (Vinfast).
Midori Mayari I live in a South American country where that is already the case; Chinese brands essentially own the EV market here, and other companies seem unable to crack it even when they offer deep enough discounts that their offerings become cheaper than the Chinese ones (as Renault found when it discounted its cheapest EV to be about 15% cheaper than the BYD Seagull/Dolphin Mini and it still sold almost nothing).What's more, the arrival of the Chinese EVs seem to have turbocharged the EV transition; we went from less than 1% monthly EV market share to about 5% in the span of a year, and it's still growing. And if — as predicted — Chinese EV makers lower their production costs to be lower than those of regular ICE cars in the next few years, they could undercut equivalent ICE car prices with EVs and take most of the car market by storm. After all, a pretty sizeable number of car owners here have a garage where they could charge, and with local fuel and electricity prices charging at home reduces fuel costs by over 80% compared with an ICE car.
FreedMike So...Tesla does no marketing except to justify Elon Musk's pay. Mmmmmkay...