Ford Lightning Build and Price Tool Now Live

by Tim Healey

Published: January 4th, 2022

ford lightning build and price tool now live

We don’t often cover it when a manufacturer’s build and price tool goes live, because it’s typically minor news, but we’re making an exception for the much-hyped Ford Lightning.

That’s right — from today forward, you can build and price a Lightning EV pickup on Ford’s consumer site. You couldn’t do this yesterday — I know, because I looked. Sometimes I while away my lunch hour on B and P sites. I’m fun at parties.

Available trims are Pro, XLT, Lariat, and Platinum. The Pro starts at just over $39K while the Lariat is over $90K.

Now that you know the site is live, go ahead and waste your boss’s time playing with the configurator. Tell ’em we said it’s OK.

[Image: Ford]

#2022FordLightning #BAndP #Ford #FordLightning #NewCars #Trucks

Tim Healey

Tim Healey grew up around the auto-parts business and has always had a love for cars — his parents joke his first word was “‘Vette”. Despite this, he wanted to pursue a career in sports writing but he ended up falling semi-accidentally into the automotive-journalism industry, first at Consumer Guide Automotive and later at Web2Carz.com. He also worked as an industry analyst at Mintel Group and freelanced for About.com, CarFax, Vehix.com, High Gear Media, Torque News, FutureCar.com, Cars.com, among others, and of course Vertical Scope sites such as AutoGuide.com, Off-Road.com, and HybridCars.com. He’s an urbanite and as such, doesn’t need a daily driver, but if he had one, it would be compact, sporty, and have a manual transmission.

More by Tim Healey

Comments

Join the conversation

14 of 41 comments

Tane94 on Jan 04, 2022

I wonder if Ford will offer volume discounts for fleet buyers of the base model? Lordstown Motors and its long-delayed pickup is screwed by Fords aggressive pricing of the base model.

Like Reply
- See 1 previous
- 28-Cars-Later on Jan 04, 2022
  
  That's a really good question, given the cost of a new model launch I can't see them wanting to wheel and deal very much initally.
  
  Like
- Scoutdude on Jan 04, 2022
  
  Based on what I've seen on my state's bids there was little on the 2022 Maverick and I don't expect any meaningful fleet discounts on the Lightning for at least a couple of years.
  
  Like
Tirpitz on Jan 04, 2022

The thing that interests me about the Lightning is the option to have it power your house in a blackout. I’ve never been able to find out what options you need to equip with to make that work beyond installing the Ford charger. Do you need the bigger battery? Can’t tell. If it worked on the entry level Pro version that would be a compelling around town EV for me. As for markups I have a Maverick hybrid on order and my dealer has assured me that they doing all orders as MSRP and allowing X-Plan. However if I decide for any reason not to take the truck they will apply markup and put it on the lot.

Like Reply
- See 5 previous
- EBFlex on Jan 04, 2022
  
  If you lose power that often you need a bigger solution than a mediocre pickup.
  
  Like
- JD-Shifty on Jan 04, 2022
  
  @EBFlex "If you lose power that often you need a bigger solution than a mediocre pickup." at that point you need to question why you vote for people like Rand Paul, Gohmert and Boebert
  
  Like
- LectroByte on Jan 04, 2022
  
  If you lose power that often, then a plugin hybrid (or a regular hybrid) is probably a better choice. After all, if you can't charge your EV, do you really want to run its battery down even further by using it to power your house? I lived in a very rural area and had two big inverters on our hybrid, our power would be out for a day or two every month, it worked out pretty well for us.
  
  Like
- EBFlex on Jan 04, 2022
  
  @JD-Shifty Yeah...........ok............
  
  Like
- EBFlex on Jan 04, 2022
  
  @LectroByte Yep. The whole "run your house off your mediocre EV" is great for press releases but its an amazingly impractical gimmick.
  
  Like
- Mcs on Jan 05, 2022
  
  @LectroByte: "After all, if you can’t charge your EV," Sure you can. If you're in range of public charging, especially if it's a level 3 charger, you can essentially haul electricity back to your house. Even in cases where you have storage batteries like a Powerwall or a sodium-ion pack, you could use the truck to go and fetch power and recharge the home batteries to keep them going longer.
  
  Like
Dal20402 on Jan 05, 2022

This is the first time I can remember being excited about a full-size pickup. I'll never buy—a pickup bigger than a Maverick makes about is much sense in my life as an affair with Stormy Daniels—but this is probably the most important introduction in the US vehicle market in a couple of decades. I have to say that Ford really sweated the appearance details in the highest trims. The Lariat and Platinum are in another league of visual refinement from any gas F-150, or any other gas pickup, you can buy. The shaped front fillers and bumpers, the body-color everything, the tightly integrated light bars front and rear, and the lack of giant ugly chrome badges are all fantastic. Everyone who sees a Lightning Platinum and ever thinks about trucks is going to know immediately that it's special.

Like Reply
BSttac on Jan 05, 2022

All this hype about 200k refundable reservations will likely result in much fewer sales given these higher prices.

Like Reply
- See 1 previous
- Bluegas on Jan 05, 2022
  
  Have you seen the used car market lately? Ford doubled production to 150k to keep up with demand. If they’re using their research off of the Bronco they will end up with more than 50k people on a waiting list for the next 2023 model. They also have a waiting list for the Mach E. Are you seeing the trend? They’re going to produce less new ICE vehicles to push the masses into the new expensive EV market. Used cars will continue to insane and new cars will be few and far between. Waiting will be the new norm while ride share companies see their businesses grow.
  
  Like
- Astigmatism on Jan 05, 2022
  
  @Bluegas If they doubled production, how are they producing less? This isn't some giant evil master plan, it's the simple result of a busted supply chain. OEMs all thought the economy would tank and people wouldn't be buying new cars back in the spring of 2020 so they slashed production estimates and canceled microchip orders. It turns out they were wrong, as people who couldn't go on vacation or even out to eat spent all their money on consumer electronics and durable goods instead, but by the time the OEMs realized this and tried to re-up their chip orders, they were at the back of the line behind Apple, Samsung, LG, etc., who were ordering much more expensive (and profitable) chips, at the same time availability was reduced because of factories that were subject to COVID lockdowns in Taiwan and import bans from China. And so here we are. This has been pretty widely covered.
  
  Like