Circuit of the Americas is Offering to Buy Back Early Bird Ticket Packages to Re-Sell At a Higher Price

by Chris Teague

Published: April 19th, 2024

circuit of the americas is offering to buy back early bird ticket packages to re sell

Formula One has always been a rich person’s sport, but it has become equally as exclusive for fans trying to get tickets. Three-day passes for the U.S. Grand Prix at Circuit of the Americas (COTA) in Austin can easily cost $600 or more, and prices at other venues are just as steep. Some fans got an early-bird deal for this year’s race at COTA, paying just $299 for three-day passes, but now, track officials are offering a buy-back so they can re-sell the tickets later at a higher price.

COTA’s offering fans $350 to give back their tickets, hoping that it can raise the price after it announces popular music events during the race weekend. Most F1 races have far more going on off the track than on it, which COTA is banking on to make a quick buck.

The Drive contacted the track and received a response that, “Yes – the early bird ticket price was a limited-time offer for $299. We expect the value of the ticket to increase after the music headliners announcement on April 29.”

It’s worth noting that COTA doesn’t require that early buyers return their tickets, saying, “We hope all customers will want to hang on to their tickets and join us for the 2024 USGP, however, we were excited to announce this offer as a strong statement of our confidence in the entertainment programming this year.”

Ticketholders get access to headlining concerts on Friday and Saturday before the race, but the buyback isn’t particularly generous, so it’s likely that many will hold on to their three-day passes. Plus, $50 isn’t the most attractive prospect for people who were excited enough to jump on the early bird train.

[Image: motorsports Photographer via Shutterstock]

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Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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4 of 5 comments

Analoggrotto on Apr 19, 2024

What the hell kind of news is this?

Like Reply
- Carson D on Apr 19, 2024
  
  Musical acts are more important than racing to DTS F1 fans.
  
  Like
Lorenzo on Apr 20, 2024

Motor sports is dead. It was killed by greed.

Like Reply
- 1995 SC on Apr 20, 2024
  
  Easy there Trotsky
  
  Like

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